{"store":{"baseInfo":{"podcastTitle":"De Goede Bloemen & Goede Planten Podcast","slug":"goedebloemengoedeplanten","podcastDescription":"Ik ben ervan overtuigd dat bloemen en planten goed zijn. \n\nBij mensen hebben ze een positief effect. Zoals op de concentratie, op de gemoedstoestand, en door bloemen en planten om je heen genees je zelfs sneller. Bovendien brengen verse bloemen en echte planten je in verbinding met de natuur.\n\nOok hebben bloemen en planten een positief effect op de economie, en veel sociale voordelen. Ze dragen bij aan het verbeteren van leefomstandigheden van heel veel mensen. Daarnaast is de sierteeltindustrie goed voor de biodiversiteit, iedereen kan immers zijn tuin of patio volzetten met de allermooiste bloemen en planten.\n\nBloemen en planten zijn dus goed!\n\nMaar er is veel te doen rondom bloemen en planten. Vooral in Westerse landen ligt het imago onder druk. Gifbloemen, slaafbloemen, bloemen van ver, en tekort aan, of vervuiling van water, zijn topics die veel worden genoemd door mensen die een negatief beeld hebben over de sierteeltsector. Waar komt dat negatieve beeld vandaan? En hoe kunnen we dat beeld omkeren? Wat maakt bloemen en planten nu goed? In deze serie van podcasts probeer ik, Arnold Wittkamp, samen met mijn gasten het antwoord te vinden op deze vraag.","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/18613785/De_Goede_Bloemen_Goede_Planten_Podcast__6yuj7b.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/18613785/De_Goede_Bloemen_Goede_Planten_Podcast__6yuj7b_1200x628.jpg?s=d74039ad80a127f1252d71becfee69d6&e=jpg","podcastUrl":"https://goedebloemengoedeplanten.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/goedebloemengoedeplanten/feed.xml","theme":"playlist2","podcastDeepLink":"https://www.podbean.com/pu/pbblog-qznqr-11c0619","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":31,"gmtAdjustment":"GMT+01:00","useDaylightTime":1,"value":1,"text":"(GMT+01:00) Amsterdam, Berlin, Bern, Rome, Stockholm, Vienna","daylightStartTime":"Last Sunday of March +1 Hours","daylightEndTime":"Last Sunday Of October +1 Hours","timezone":"Europe/London"},"podcastDownloads":null,"totalEpisodes":21,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Arnold Wittkamp","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-qznqr-11c0619-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/de-goede-bloemen-goede-planten-podcast/id1746253227","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"YouTube","link":"https://www.youtube.com/playlist?list=PL1rc44oWiuKzo2okpSlVyTqxVjyx8lY8U","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/youtube_logo.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fgoedebloemengoedeplanten.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog18613785%26podcastIdTag%3Dqznqr&dfl=https%3A%2F%2Fgoedebloemengoedeplanten.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/2QfQdyuSJkkJWgrhrsj2p7","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/e0fefbdb-9b94-4b4d-ac46-36b098a66fa7","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Roboto"},{"id":"SecondaryFont","val":"Roboto"},{"id":"PlayerColor","val":"#9417FF"},{"id":"PlayerStyle","val":"player2"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

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NO FLOWERS !!?!

IMHO gaat het thema 'Duurzaamheid' de sierteelt NIET helpen in het verbeteren van het imago. Duurzaamheid moet je doen, moet je op inzetten. Tuurlijk!

Maarrrrrr,... het onderzoek van het Bloemenbureau Holland geeft heel duidelijk aan dat duurzaamheid bij de meeste consumenten (nog) geen groot thema is.

Wat moeten we WEL doen?

In deze serie podcasts ga ik zoek naar het antwoord op deze vraag.

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Raymond Hedges is commercieel manager bij Bunnik Creations.

Na een tussenstop op de hogeschool Inholland is hij weer terug in de sierteeltsector. Als oud Decorum directeur en nu in zijn functie bij Bunnik Creations heeft Raymond veel te maken (gehad) met duurzaamheid en bijhorende initiatieven.
Wat is zijn kijk op wat goede bloemen en goede planten zijn?

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Raymond Hedges is commercieel manager bij Bunnik Creations.

#003 - Raymond Hedges

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